T-Mobile, once considered the underdog in the telecommunications industry, has seen a shift in its reputation following the acquisition of Sprint. The company has faced growing distrust among customers, and recently, it appears to be experiencing fallout with its MVNE partner, Roccstar Wireless.

In 2024, T-Mobile launched the “Your Name, Our Wireless” initiative aimed at enticing smaller businesses to create their own MVNO services, with Roccstar Wireless as one of the flagship partners. Initially, this partnership was based on shared goals and mutual trust.

However, Roccstar has expressed concerns over T-Mobile’s failure to meet its core obligations—technical, legal, and operational—which they claim has cost them millions of dollars and jeopardized their brand integrity. Roccstar Wireless has formally requested T-Mobile reimburse $165,000 spent on the program and has asked for compensation regarding a further $3.8 million invested in marketing efforts that became ineffective due to platform issues.

Roccstar initially utilized PWG services but switched to T-Mobile after being persuaded by the carrier. Problems arose soon after the switch, and Roccstar has accused T-Mobile of a slow response to their complaints about the platform’s failures.

Roccstar is not alone in its grievances. Other MVNOs, like Lycamobile, have had contentious disputes with T-Mobile.

In one case, T-Mobile claimed it had mistakenly undercharged Lycamobile for over a year, igniting a legal battle that ultimately concluded with a settlement after escalating to the FCC and the US Department of Justice. T-Mobile’s recent controversies extend beyond partners like Roccstar and Lycamobile; the company is also facing internal issues with employees.

There are complaints about the forced adoption of the T-Life app and a shift in the company’s pricing strategy that contradicts its initial customer-friendly stance. Overall, T-Mobile’s trajectory suggests significant challenges ahead.