Google is a prominent player in the artificial intelligence industry, continuously evolving its services to meet growing demands. Recently, the company has been expanding its Google One platform by incorporating advanced AI features into its software offerings. The latest development involves a new approach to gamifying its AI services.

Reports indicate that Google is working on new subscription tiers for its Gemini AI services, including Gemini Plus and Gemini Ultra, in addition to existing options. In April, Android Authority began uncovering information about these upcoming Google One plans, tentatively named “Google One AI Premium Plus” and “Google One AI Premium Pro.” These new tiers are expected to provide AI-powered features alongside additional cloud storage and various other perks.

Presently, users interested in Google’s AI capabilities can only subscribe to the singular plan called Google AI Premium. Additionally, business users have access to specialized plans featuring AI tools. TestingCatalog recently revealed new indications of two more Gemini subscription options: Gemini Pro and Gemini Ultra.

According to reports, these new tiers may offer more flexibility to cater to different user needs, acknowledging that not everyone utilizes AI in the same manner or frequency. This approach allows users who engage with AI less frequently to avoid paying for high-tier plans filled with features they may not need. Conversely, those seeking extensive AI functionality could opt for more robust plans.

Details on what the new tiers will specifically include are still vague. Google typically uses “Pro” and “Ultra” labels for its AI models, where “Ultra” denotes higher capability. The subscription tier chosen will likely influence various parameters, including usage limits and processing speed.

More information may surface during the upcoming Google I/O event. This evolution positions Gemini closer to OpenAI’s ChatGPT offerings, which already feature various subscription tiers. However, OpenAI is currently facing challenges in achieving profitability, despite having a substantial subscriber base for its Pro plan.