Donald Trump is synonymous with numerous ventures, such as Trump Tower and Trump Plaza, not to mention the now-closed Trump Taj Mahal casino in Atlantic City. Recently, it seems that Trump is looking to expand his brand into the telecommunications sector, specifically targeting mobile phones.

A report from Bloomberg reveals that DTTM Operations, the entity responsible for managing Trump’s trademarks, has filed new applications with the United States Patent and Trademark Office (USPTO). These filings are for the trademark names “TRUMP” and “T1,” which are associated with mobile phones and wireless services.

This suggests that Trump may be planning to launch his own mobile carrier, potentially putting it in competition with major players like Verizon, AT&T, and T-Mobile. Typically, companies file for trademarks to safeguard their interests, but in this case, the filings indicate a strong intention to create a functional service rather than merely protecting a name.

The trademark applications are based on an “intent-to-use” premise, suggesting that Trump is serious about entering this market. However, as of yet, the Trump Organization has not provided any official response to inquiries regarding these developments, leaving the timeline for any potential mobile services uncertain.

The smartphone market is fiercely competitive, making it challenging for new entrants to gain traction, especially with established Chinese brands like Vivo, Oppo, and Xiaomi offering budget-friendly options. Nevertheless, if Trump were to introduce a line of phones, there may be a unique appeal, especially with a potential “Made in America” approach.

This would represent a significant departure from his established focus on real estate and hospitality. As public interest grows, it remains to be seen whether consumers would be interested in purchasing a Trump-branded phone or subscribing to his mobile service.