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Apple has established a distinctive chipset strategy for its iPhones by assigning different chips to its Pro and Pro Max models compared to the base iPhone and Plus models. In the latest iPhone 16 series, for instance, the standard iPhone 16 and iPhone 16 Plus feature the A18 chip, while the iPhone 16 Pro and Pro Max utilize the more advanced A18 Pro. This differentiation enhances their market positioning against competitors. Qualcomm appears poised to adopt a similar approach with its upcoming Snapdragon 8 Elite 3 chipset.

According to a recent Weibo post by tipster Digital Chat Station, the company may launch two variants of the Snapdragon 8 Elite 3 next year. This strategy mirrors Apple’s division of its A-series chips, offering both a base variant and a more powerful Pro variant. Notably, both Snapdragon 8 Elite 3 versions will be fabricated using TSMC’s 2nm process, highlighting Qualcomm’s commitment to advanced manufacturing techniques. This two-variant strategy could benefit Qualcomm, especially amid criticism for increasing chipset prices over the years.

By offering a more affordable base model of the Snapdragon 8 Elite 3, Qualcomm could incentivize manufacturers to continue using their chips rather than exploring options from competitors like MediaTek. However, despite the introduction of a budget-friendly option, price hikes across flagship smartphones may still occur. Reports suggest that as Qualcomm plans to unveil this chipset in late 2026, consumers should brace for a potential spike in prices by 2027. Meanwhile, Qualcomm is set to release the Snapdragon 8 Elite 2 later this year, which is expected to show significant performance enhancements in both CPU and GPU capabilities, with anticipated AnTuTu scores exceeding 4 million.

At the same time, MediaTek plans to introduce its flagship Dimensity 9500 around the same timeframe, presenting stiff competition in the market. As of now, the validity of Qualcomm’s two-variant chip strategy remains speculative until official announcements are made.

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